“When we can create engaging learner experiences that transform performance and that learners enjoy and have fun doing, we know we’re doing something right.” – Adrian Soto, Director of Immersive Technologies
San Francisco, Calif., Oct. 10, 2022 – SweetRush is honored to join Training Industry’s list of the “2022 Top Experiential Learning Technologies Companies.”
“Learning by doing,” the heart of experiential learning, is woven into the fabric of SweetRush’s Instructional Design philosophy. Best known for its learner-centric, custom learning solutions that blend Instructional Design best practices with agency-level creative design, SweetRush has been leading the Learning and Development industry since 2001. This human-centric company is judged by many to be the world’s most innovative learning provider.
Experiential learning allows learners to gain skills through hands-on experience using game-based learning, scenario-based learning, and immersive technology solutions such as Augmented Reality (AR) and Virtual Reality (VR). In this safe space, learners can practice, fail, and make mistakes in a simulated environment rather than in real life.
As SweetRush Chairman Arturo Schwartzberg says, “Learners want a learning experience and not an exercise in force-feeding or memorization. Would you rather read about playing tennis or actually practice playing tennis?”
He continues, “As we explore the intersection between experiential learning and immersive technologies, which now include VR and AR, there are several things we consistently hear from clients. First, they need consultation. The technology is new, it’s understandably confusing, and they want to understand the landscape, their options, and what makes sense based on their specific needs. Second, they want to know how these new technologies overlap with custom learning and how the DNA of Instructional Design is embedded.”
He adds, “Third, just like in the early days of eLearning, clients want to understand how project management, such as the steps, timelines, and review cycles, is similar to or differs from more ‘traditional’ learning projects. It’s a new medium, and pre-existing eLearning templates no longer apply. And the final element that clients need? Trust. Our clients need to trust that even as things change in real time, SweetRush is dedicated to getting the project done right.”
Adrian Soto, SweetRush Director of Immersive Technologies, agrees: “I love the consultation process with clients. It’s so exciting to come together to understand their needs and then show them just how far we can take experiential learning with immersive technologies. When we can create engaging learner experiences that transform performance and that learners enjoy and have fun doing, we know we’re doing something right.”
To learn more about immersive technologies, read SweetRush’s recent eBook, Ready, Learner One? The L&D Innovator’s Gateway to Immersive Learning and the Metaverse.
About SweetRush
SweetRush’s focus on team culture and mastery of performance improvement is reflected in loyal clients, uniquely low turnover of teammates, a 20-year track record of success, and a remarkable portfolio. Our work with clients has earned us gold awards from our peers and high ranking on the top industry lists.
We are over 200 people strong and have been in business since 2001. Our service areas include custom learning (including eLearning, mobile learning, gamification, and virtual training), talent solutions (temporary talent to augment our clients’ L&D teams), XR/immersive tech (VR, AR, and emerging technologies), transforming leaders and culture (expert coaching and consulting to create connected, unified cultures, leaders, and teams), and good things (amplifying the impact of nonprofits and the social impact space). Every day, we give thanks for the trust of our world-class clients. Learn more and get in touch with SweetRush at our website.
