ColourPop Mauvin’ Up Palette Review & Swatches

Date:


Mauvin’ Up

ColourPop Mauvin’ Up 9-Pan Pressed Powder Palette ($14.00 for 0.32 oz.) is a new, permanent addition for Target’s core collection of products available online and in-store. The palette is more of a plum-toned palette to my eye than actually mauve, though! The shimmers were more loosely-pressed, but the mattes were very nice.

Gimme Gimme

Gimme Gimme is a light pink with warmer undertones and a frosted finish.

  • Semi-opaque pigmentation
  • Soft, more loosely-pressed, light fallout
  • Best applied with fingertip or dampened brush
  • Long-wearing (8 hours before fading visibly)

FURTHER READING:
Formula Overview
for details on general performance and characteristics (like scent).

Formula Overview

$4.50/0.05 oz. – $90.00 Per Ounce

The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.

The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.

Browse all of our ColourPop Pressed Powder Shadow swatches.

WYA

WYA is a muted, light-medium rosy copper with moderate, warm undertones and a sparkly finish.

  • Opaque pigmentation
  • Lightly emollient but more loosely-pressed, light fallout
  • Best applied with fingertip
  • Long-wearing (8 hours before fading visibly)

FURTHER READING:
Formula Overview
for details on general performance and characteristics (like scent).

These are the dupes the editor has pulled but not yet rated and officially entered.

Formula Overview

$4.50/0.05 oz. – $90.00 Per Ounce

The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.

The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.

Browse all of our ColourPop Pressed Powder Shadow swatches.

WYA

PiPPermanent in Palette. $4.50.


Wine Time

Wine Time is a light beige with subtle, cool undertones and a matte finish.

  • Opaque color coverage
  • Soft, finely-milled, lightly powdery
  • Applied evenly and was blendable
  • Long-wearing (8 hours before fading visibly)

FURTHER READING:
Formula Overview
for details on general performance and characteristics (like scent).

These are the dupes the editor has pulled but not yet rated and officially entered.

Formula Overview

$4.50/0.05 oz. – $90.00 Per Ounce

The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.

The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.

Browse all of our ColourPop Pressed Powder Shadow swatches.

Wine Time

PiPPermanent in Palette. $4.50.


First Crush

First Crush is a light plummy-brown with moderate, warm undertones and a matte finish.

  • Opaque color coverage
  • Soft, finely-milled, lightly powdery
  • Applied evenly and was blendable
  • Long-wearing (8 hours before fading visibly)

FURTHER READING:
Formula Overview
for details on general performance and characteristics (like scent).

These are the dupes the editor has pulled but not yet rated and officially entered.

Formula Overview

$4.50/0.05 oz. – $90.00 Per Ounce

The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.

The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.

Browse all of our ColourPop Pressed Powder Shadow swatches.

Big Vibes

Big Vibes is a soft, medium plum with warm, brownish undertones and a light, metallic sheen.

  • Opaque pigmentation
  • Smooth, moderately emollient consistency without being too dense
  • Picked up readily with dry brush, blended out well
  • Long-wearing (8 hours before fading visibly)

FURTHER READING:
Formula Overview
for details on general performance and characteristics (like scent).

These are the dupes the editor has pulled but not yet rated and officially entered.

Formula Overview

$4.50/0.05 oz. – $90.00 Per Ounce

The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.

The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.

Browse all of our ColourPop Pressed Powder Shadow swatches.

Big Vibes

PiPPermanent in Palette. $4.50.


Make U Mine

Make U Mine is a darker mauve with subtle, warm undertones and a matte finish.

  • Opaque color coverage
  • Soft, finely-milled, lightly powdery
  • Applied evenly and was blendable
  • Long-wearing (8 hours before fading visibly)

FURTHER READING:
Formula Overview
for details on general performance and characteristics (like scent).

These are the dupes the editor has pulled but not yet rated and officially entered.

Formula Overview

$4.50/0.05 oz. – $90.00 Per Ounce

The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.

The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.

Browse all of our ColourPop Pressed Powder Shadow swatches.

Last Night

Last Night is a medium-dark, red-plum with warm undertones and a matte finish.

  • Opaque color coverage
  • Soft, finely-milled, lightly powdery
  • Applied evenly and was blendable
  • Long-wearing (8 hours before fading visibly)

FURTHER READING:
Formula Overview
for details on general performance and characteristics (like scent).

Formula Overview

$4.50/0.05 oz. – $90.00 Per Ounce

The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.

The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.

Browse all of our ColourPop Pressed Powder Shadow swatches.

For Keeps

For Keeps is a dark, burgundy with moderate, warm undertones and a pearly sheen.

  • Opaque pigmentation
  • Soft, more loosely-pressed, touch of fallout
  • Picked up readily with dry brush, blended out well
  • Long-wearing (8 hours before fading visibly)

FURTHER READING:
Formula Overview
for details on general performance and characteristics (like scent).

These are the dupes the editor has pulled but not yet rated and officially entered.

Formula Overview

$4.50/0.05 oz. – $90.00 Per Ounce

The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.

The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.

Browse all of our ColourPop Pressed Powder Shadow swatches.

For Keeps

PiPPermanent in Palette. $4.50.


Top Tier

Top Tier is a deep, red-plum with warmer undertones and a matte finish.

  • Opaque color coverage
  • Soft, finely-milled, lightly powdery
  • Applied evenly and was blendable
  • Long-wearing (8 hours before fading visibly)

FURTHER READING:
Formula Overview
for details on general performance and characteristics (like scent).

These are the dupes the editor has pulled but not yet rated and officially entered.

Formula Overview

$4.50/0.05 oz. – $90.00 Per Ounce

The new Pressed Powder Shadow formula is supposed to be “highly pigmented” with an “ultra-velvety and silky” texture that is “long-wearing” and “adheres easily to the eyes.” Most of the shades have semi-opaque to opaque pigmentation that applies well to bare skin, blends out without issue, and lasts for seven to eight hours.

The matte eyeshadows tend to be a little more powdery, though soft and finely-milled, in the pan, while the shimmers have a creamier, dense consistency. Occasionally, the more sparkly or metallic shades apply better with fingertips or a dampened brush.

Browse all of our ColourPop Pressed Powder Shadow swatches.

Top Tier

PiPPermanent in Palette. $4.50.




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