Google Discover disruption, not showing new content?

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Does the content in Google Discover seem dated? Many people seem to be having this issue with Google Discover, though it is unclear how widespread it is.

Why we care. Google Discover can drive good to amazing levels of traffic to your site. So whenever it has issues like this, it can seriously impact your traffic and revenue. If your Discover traffic seems lower than usual, you may be effected by whatever is going on right now.

What’s happening. On X, Gagan Ghotra wrote:

  • “Google Discover on Android devices is not loading fresh content which was published today. Feed is stuck at showing content from yesterday.”

A few other people responded, confirming they are having the same issue.

On LinkedIn, Nicolás Billia wrote:

  • “Feeds are showing +24 hs hours URLs and content is not staying more than 30 minutes in feeds.
  • “…Google’s Discover feed is currently experiencing disruptions, with users in certain markets not seeing news from the past 24 hours.”

Nicola Agius, Director of SEO and Dsicover at Reach PLC, and former Search Engine Land Paid Media Editor, shared a couple screenshots with me, showing some days or even months old content showing in the Discover feed:

Google Discover Disruption 1Google Discover Disruption 1
Google Discover Disruption 2Google Discover Disruption 2

Story developing. We’ll keep watching this story. Hopefully, Google resolves this issue/bug/disruption soon.



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